After partnering with the perfect agent for you, we’ll dive deeper into the details of your home. This will include the following tasks:

1. Identifying unique selling features of your home
2. Researching the property and the neighborhood
3. Setting a price

After we’ve understood the ins and outs of your property, it’s important to capture your home in the best light. Here’s what we’ll talk about when it’s time to prepare your home for listing:

1. Check off any touch-ups or repairs that will aid in selling the home for a higher price
2. Clean and stage the home for professional photos
3. Take professional photos of the home

It’s important to show all aspects of your home/property to any prospective buyers. Similar to a Facebook marketplace deal, buyers want to see everything before making the final deal. This could include:

1. Video walk-through
2. Aerial/drone footage
3. Virtual open house

It’s finally time to prepare your listing for the MLS market! It’s at this step that we will perform the following for you:

1. Create the home listing in our MLS system
2. Add as much detail as possible to your listing
3. Syndicate this listing to other sites like Zillow, Trulia and Realtor.com.

We want as many potential buyers to see your new listing as possible. Therefore, we understand the importance of sharing your property to as many platforms as we can, including the following:

1. Creating posts and stories for Facebook, Instagram and potentially LinkedIn (for commercial properties)
2. Creating Facebook and Instagram ads targeting an audience within a 15 mile radius
3. Create a Google ad targeting an audience within a 30 mile radius of the listing
4. Create an individual page on the Howell Realty Group website to highlight this property
5. Highlight this new listing on the homepage of the Howell Realty Group website as our newest, featured listing

With every home Howell Realty Group represents, we ensure the best marketing practices to highlight your property to potential buyers. All listings are guaranteed to receive these marketing tactics:

1. Promoting the listing in our office
2. Engaging with other local agents that may have an interested buyer
3. Send in email newsletter
4. Post on Facebook and Instagram
5. Highlight as a “featured” property on the homepage of Howell Realty Group’s website
6. Attach listing link to a text marketing campaign to our list of past clients

Additionally, based on the price point of your home, our expert agents will decide other effective ways to spend time promoting your property. Some other examples may include:

1. Listing fliers
2. Newspaper display ad
3. Yard Signs
4. QR Code
5. Postcard mailers or door hangers
6. Facebook live events